Data-Driven Sales: A Transformative Workshop with Prof. Dr. Felipe Botaya

Event Recap: C3S Business School Hosts Sales & Marketing Workshop with Prof. Dr. Felipe Botaya

What an inspiring and insightful day at C3S Business School!

We were honored to welcome Prof. Dr. Felipe Botaya for an immersive workshop titled "Transforming Sales with Data-Driven Insights." The session bridged the gap between theory and real-world application, empowering students to think critically about how data and customer behavior shape today’s business strategies.

💡 Key Highlights:

• Embracing a customer-first mindset in every sales interaction

• Leveraging technology and data to craft personalized experiences

• Understanding how digital transformation is redefining the future of marketing

Prof. Dr. Botaya’s dynamic presentation and engaging storytelling brought fresh perspectives to our students, sparking valuable discussions and practical takeaways.

A heartfelt thank you to Dr. Botaya for sharing his expertise and to our enthusiastic students for their curiosity and participation.

Let’s carry this momentum forward as we continue shaping the future of Sales & Marketing — driven by purpose, powered by data.