Comparative Analysis of Two Giants: Pepsi and Coca-Cola

Event Start Date & Time

05/11/202410:00

Event End Date & Time

05/11/202412:00

Modality

Offline

Description

At C3S Business School, we focus on equipping students with practical insights into the corporate world. Our latest workshop analyzed two major competitors, exploring their distinct strategies and market impacts. By examining leading companies, students gain valuable perspectives on crafting...

Key takeaways from the workshop:

Strategic Positioning Matters: Understanding how two similar companies carve out distinct market positions is crucial for business strategists. Adapting to Trends: Despite being direct competitors, each brand adapts differently to global and regional market trends. Consumer Perception: It’s fascinating how subtle differences in branding can influence consumer choice and loyalty.

This workshop not only underscored the importance of case studies for practical business learning but also emphasized how analyzing leading companies' past and present strategies can inspire new perspectives for future business decisions. In general, the students became familiar with the concept of companies' competitions, strategies, and plans that will work for their plans, which they are following practically in this workshop series.

Presentators

Currently developing a consulting practice on Strategy, Entrepreneurship, and Digital Transformation, he supports start-ups and companies of all sizes. He teaches at GBSB Global Business School and mentors various international innovation programs. With a background in the oil and gas industry, he has worked with major companies and served in high-level public sector roles.